Does
anyone remember how, less than a year ago, several
commentators suggested Google was compiling a series of
products that could emulate an online operating system?
At the time, Google steadfastly denied such rumors.
Yesterday, Google purchased
Upstartle, the maker of a browser-based word
processor called Writely.
Writely
is an online word processor that enables multiple users
to access and work on documents from any location. It
can be used as a collaborative editing device and offers
users online publishing options including the ability to
convert Writely documents into “normal-looking web
pages” or blog postings.
The
acquisition of Upstartle, combined with other current
and pending Google services poses a serious challenge to
Microsoft’s desktop oriented products. Google is clearly
building a suite of branded, browser-based applications
that contains several daily use products designed to
capture users from Microsoft Office.
Earlier
today,
Slashdot published a story suggesting Google is
running a closed beta test of Google Calendar, including
a link to a series of
screen shots. The project, nicknamed CL2, will be
integrated with Gmail in the future.
The
stakes for both firms are high with Microsoft preparing
to release its new Internet focused operating system,
Vista before the end of 2006. Until recently, Microsoft
was able to bank on the storage space offered by
personal computers. Its operating systems run from the
hard drive and most digital documents composed by
computer users are stored on those users’ hard drives.
The security of the hard-drive dependent storage system
Microsoft enjoyed is about to change radically.
At its
Analysts Day, held earlier this month, Google
inadvertently announced the development of Gdrive, a
virtually infinite, online data storage service. A
series of slides offering preliminary details of Gdrive
were included in notes for one of the day’s PowerPoint
presentations but were later removed by Google.
"The
notes were deleted from the slides we posted because
they were not intended for publication," Google
spokeswoman Lynn Fox said in an interview with
vnunet.com. While she declined further comment,
those notes also included financial projections that
stretched into next year, forcing Google to file a
statement with the
SEC on March 7.
Shortly
after the presentation, the CEO of Findory.com, Greg
Linden, posted comments about them to his
Geeking with Greg blog, before Google removed them.
The full text of the notes from Google Analyst Day can
be
found here.
In his
review of the deleted notes, Greg found a few
interesting sentences. At one point in Slide 19, the
text notes how Google is inspired by the idea of “… a
world with infinite storage, bandwidth and CPU power.”
Google,
like its competitors, is becoming a second generation
web hosting firm. Another line from Slide 19 says Google
wants to be able to “… house all user files including
Emails, web history, pictures, bookmarks, etc and make
it accessible from anywhere (any device, any platform,
etc).”
Google’s capacity to store and retrieve personal
information is already being applied to the corporate
world. Google’s Desktop 3 includes an option that allows
users who work on multiple computers, or multi-user
work-groups, to search for items stored on the hard
drives of multiple computers. Google keeps copies of
files found on computers in the file-sharing network and
transfers them from unit to unit as searches take place.
One of
the more interesting lines Greg extracted from Slide 19
was the idea that files stored and shared through Gdrive
would become the “Golden copy” of those documents.
Gdrive, like Writely is designed to facilitate
work-group collaboration, much like a central file
server in most IT offices does now. The copy kept on the
hard-drives of members of a working group will be a
cache of the most recent version displayed on that
particular computer, but not necessarily the most
up-to-date document.
Google
Labs is pushing the other major Internet and search
firms to work harder and faster. The addition of Writely
to Google’s stable of membership-based products raises
another series of hurdles for Microsoft and might force
them to refocus their Vista strategies. Microsoft was
hoping to challenge Google’s search dominance by
integrating search within the desktop and operating
system. Google appears ready to flank them by moving
applications formerly found on the desktop into its
sphere of search-related products. 2006 is shaping up to
be a most interesting year.